He has 23 academic years of uninterrupted and continuous experience teaching formally at university level, 22 of them full-time in subjects within the Business Organization area. The total number of hours taught during this period in formally regulated courses (not including his own degrees) has been more than 4,000. In addition to this, he has taught other modalities, such as his own degrees or university extension courses. 

He has specialized in two main lines of research: entrepreneurship and corporate social responsibility, generating a wealth of scientific output, materialized in fifty-three articles compiled in internationally recognized scientific databases, five full-length books, thirty book chapters, and one hundred and seven papers presented at national and international conferences. He has participated in fourteen competitive research projects, serving as principal investigator in nine of them. He has held three six-year research positions.

He is a member of the two most established entrepreneurship research networks at an international level: Global University Entrepreneurial Spirit Students' Survey, (GUESS), which produces a biannual global study to gather the perspectives of the university community regarding entrepreneurship, and the Global Entrepreneurship Monitor (GEM), the largest global network of entrepreneurship research, led by Babson College (USA) and London Business School (UK). This research leadership has also been reflected in my participation in national and international scientific committees, as well as in the editorial boards of prominent journals, including the most important in the field of Hospitality, the International Journal of Hospitality Management. I have also been part of the team of thirty-eight R&D&I transfer projects with various public and private institutions, of which I have been the principal investigator in twenty-six. 

He has held various university academic management positions, including Vice-Rector for Relations with Society, assuming responsibility for entrepreneurship and employability (2015-2019), as well as Director and Secretary of Department and Vice-Dean. He has served as Director of the official Master's Degree in Foreign Trade Management and Vice-Coordinator of the interuniversity doctoral program in tourism, in which eleven Spanish universities participate. In the field of transfer, he launched and directed for three years (2008-2011) the University of La Laguna's entrepreneurship promotion program (Emprende.ull), and the University's own Bachelor's Degree in Entrepreneurial Development (2014-2016). He currently chairs the entrepreneurship section of the Spanish Scientific Association of Economics and Business Management (ACEDE).