Corridos, Tequila (and others), and Mexican/Chicano Masculinity

Abstract

The Mexican corrido is one of the most popular cultural manifestations both in the United States and Mexico. From its origins in the mid-nineteenth century, the corrido has dealt with “people’s stuff,” such as war, love, honor, immigration and/or belonging to a land, among other everyday life issues. The corrido is, in short, a symbol of identity and belonging, and can be considered a marker of the Mexican identity on both sides of the border. In this sense, it is to be expected that the corrido, as an expression of “people’s stuff,” voices the relevance of a “national” symbol. In the same way, tequila is regarded, at least internationally, as directly related to “lo mexicano/chicano,” and in many cases also to Mexican/Chicano masculinity. Starting from this premise, the aim of this article is to observe the presence of tequila and its significance as a symbol of “lo mexicano/chicano” in the work of Los Tigres del Norte, one of the most prominent corrido bands, both locally and internationally.